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Off-Page SEO Checklist
Topic Started: Sep 21 2011, 07:44 AM (8 Views)
darenbresman
Administrator
* Always start with keyword research, testing and selection
* Use Keywords in link anchor text
* Obtain links from high ranking publisher sites
* One-way inbound links (not link exchange or reciprocal links)
* Different keywords in your link-ads from the same site
* Gradual link building technology (no growth spikes)
* Use relevant keywords near your inbound link (contextual relevance)
* Deep linking (from multiple pages to multiple pages)
* Target a large list of keywords (5-500+)
* Link from sites with a variety of LinkRanks
* Track all active keywords and refine strategy as required
* Discontinue campaigns if ranking does not improve
* Expect results in 1-2 months (Bing) 1-9 months (Google, Yahoo)

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