| Brand Union has become a trend to move closer to the overall home flooring company | |
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| Tweet Topic Started: Apr 7 2015, 04:02 AM (4 Views) | |
| qizhenkim | Apr 7 2015, 04:02 AM Post #1 |
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<p>Currently, the brand alliance has gradually become the development trend of the moment, especially in today's era of brand competition, the development of major flooring company also has a new challenge, first home building the arena league, after the Champions League, flooring and other home building industry potential of the alliance also imagined.</p> <p>Brand Union has become a trend to move closer to the overall home flooring company</p><p><a href="http://compositefloorforsale.com/articles/wpc-floor/4589.html">lowest composite decking prices</a></p> <p>There are new developments in the Champions League or the flooring business potential into alliance</p> <p>Initially, the main purpose of the establishment of the Champions League is the brand interaction, joint marketing, and later members of the Union of channel resources were integrated, and set up shop in one of the three coalition Guangzhou, Shenzhen and other places. Since then, the coalition has set up an electronic mall and O2O platform, and set up a solid company, embarked on a whole home platform development path based Alliance brand.</p> <p>Advantage platform development is obvious, and that is capable of gathering all areas of brand advantage, combined with the highest quality products and services to the whole household. For example, members of the Champions League including natural home, Dongpeng tile sanitary ware, NVC, Wan and electrical, mousse bedding, Sophia wardrobe, these companies are located in the field of their leading brands, such as to effectively integrate these brands The respective advantages, will undoubtedly become the most competitive overall home platform.</p> <p>However, after the major household brands have launched big home strategy, cross-industry alliance had seemingly kept themselves also faces enormous challenges.</p> <p>For example, as a flooring business alliance members, while related diversification by entering the field of clothes cupboard, and push forward the same strategy of Sophia produce big home business overlap and competition in a number of areas, the other side has launched O2O platform through the integration of intent resources to create a whole home service platform, which in turn and positioning itself as a whole league of home service platform to generate serious conflicts.</p> <p>Brand Alliance platform has become the trend of the overall home how to build?</p> <p>Another challenge is the openness of the Champions League platform issues. If fully open, then the value of this platform alliance members will not be reflected interdependent; if only for alliance members to make an open platform, the one can not be required to provide a complete whole home products and services, and secondly, the same To face the consumer brand choice.</p>You might like: <a href="http://outdoorfloorprice.com/outdoor/outdoorfloorprice/7548.html">trex outdoor gliding ottoman</a><br> <p><a href="http://compositefloorforsale.com/articles/wpc-floor/4447.html">next deck reviews</a></p> google supplier of pvc decking |
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